{"id":607,"date":"2026-09-24T12:34:18","date_gmt":"2026-09-24T12:34:18","guid":{"rendered":"https:\/\/olivedrab-tapir-387397.hostingersite.com\/en\/?page_id=607"},"modified":"2026-11-04T11:17:48","modified_gmt":"2026-11-04T11:17:48","slug":"pricing","status":"publish","type":"page","link":"https:\/\/penguin-team.ua\/en\/pricing\/","title":{"rendered":"Pricing"},"content":{"rendered":"\n<section class=\"page-hero\"\n         id=\"top\">\n  <div class=\"wrap page-hero__inner\" data-reveal>\n    \n    <div class=\"page-hero__content\">\n      <p class=\"eyebrow\" data-reveal-item>Pricing<\/p>      <h1 class=\"h-lg\" data-reveal-item>Priced <span class=\"uline\">before the work starts<\/span>, not after<i class=\"stop\" aria-hidden=\"true\"><\/i><\/h1>\n      <p class=\"page-hero__lede\" data-reveal-item>The packages agencies pick most often, across both channels. What you charge your client is yours to set.<\/p>              <div class=\"page-hero__actions\" data-reveal-item>\n          <a class=\"btn btn--accent\" href=\"#request\"\n             data-cta-location=\"pricing-hero\">Talk to Our Team<\/a>\n                  <\/div>\n      \n          <\/div>\n\n    \n          <div class=\"media page-hero__media\" style=\"--ratio: 830\/614\" data-reveal-item>\n                  <div class=\"plock\">\n  <div class=\"plock__stage\" aria-hidden=\"true\">\n          <div class=\"plock__card plock__card--back\">\n        <div class=\"plock__tags\">\n          <span class=\"plock__tag\">PPC<\/span>          <span class=\"plock__tag\">Setup<\/span>        <\/div>\n        <p class=\"plock__name\">Advanced PPC Setup (Google Ads)<\/p>\n                  <div class=\"plock__price\">\n            <span class=\"plock__num\">$499<\/span>\n            <span class=\"plock__lock plock__lock--off\"><svg viewBox=\"0 0 24 24\"><rect x=\"5\" y=\"11\" width=\"14\" height=\"10\" rx=\"2\"\/><path d=\"M8 11V7a4 4 0 1 1 8 0v4\"\/><\/svg><\/span>\n          <\/div>\n              <\/div>\n    \n          <div class=\"plock__card plock__card--front\">\n        <div class=\"plock__tags\">\n          <span class=\"plock__tag\">SEO<\/span>          <span class=\"plock__tag\">Setup<\/span>        <\/div>\n        <p class=\"plock__name\">Standard SEO Package<\/p>\n        <p class=\"plock__for\">Small businesses \/ e-commerce \/ local websites<\/p>        \n          <div class=\"plock__price\">\n            <span class=\"plock__num\">$499<\/span>\n            <span class=\"plock__per\">one-time<\/span>            <span class=\"plock__lock\"><svg viewBox=\"0 0 24 24\"><rect x=\"5\" y=\"11\" width=\"14\" height=\"10\" rx=\"2\"\/><circle cx=\"12\" cy=\"16\" r=\"1\"\/><path d=\"M8 11V7a4 4 0 1 1 8 0v4\"\/><\/svg><\/span>\n          <\/div>\n                          <ul class=\"plock__steps\">\n                          <li class=\"plock__step plock__step--done\">\n                <i class=\"plock__dot\"><svg viewBox=\"0 0 24 24\"><path d=\"M5 12l5 5 10-10\"\/><\/svg><\/i>Price agreed<\/li>\n                          <li class=\"plock__step\">\n                <i class=\"plock__dot\"><\/i>Work starts<\/li>\n                      <\/ul>\n              <\/div>\n      <\/div>\n\n      <p class=\"plock__from\">Packages from <b>$299<\/b><\/p>\n  <\/div>\n              <\/div>\n      <\/div>\n<\/section>\n\n\n\n<section class=\"sec sec--ash\"\n         id=\"packages\">\n  <div class=\"wrap\">\n    <header class=\"sechead\" data-reveal>\n            <h2 class=\"h-lg\" data-reveal-item>Popular packages, both channels<i class=\"stop\" aria-hidden=\"true\"><\/i><\/h2>\n          <\/header>\n\n                <div class=\"packages__vizs\" data-reveal>\n        <div class=\"packages__viz\" data-reveal-item>\n          <div class=\"vizw\">\n  <p class=\"vizw__label\">SEO Pricing<\/p>  <div class=\"vizw__row\">\n    <p class=\"vizw__cap\"><b>Setup<\/b> <span>one-time<\/span><\/p>\n    <div class=\"vizw__setups\">\n      <p class=\"vizw__once\">From $299<\/p>\n          <\/div>\n  <\/div>\n  <div class=\"vizw__row\">\n    <p class=\"vizw__cap\"><b>Management<\/b> <span>monthly<\/span><\/p>\n    <ul class=\"vizw__tiers\">\n                                  <li class=\"vizw__tier\">\n            <span class=\"vizw__name\">Basic<\/span>\n                        <span class=\"vizw__price\">$299<small>\/mo<\/small><\/span>\n            <i class=\"vizw__bar\" style=\"--h: 0.33\" aria-hidden=\"true\"><\/i>\n          <\/li>\n                                          <li class=\"vizw__tier\">\n            <span class=\"vizw__name\">Standard<\/span>\n                        <span class=\"vizw__price\">$399<small>\/mo<\/small><\/span>\n            <i class=\"vizw__bar\" style=\"--h: 0.44\" aria-hidden=\"true\"><\/i>\n          <\/li>\n                                          <li class=\"vizw__tier\">\n            <span class=\"vizw__name\">Advanced<\/span>\n                        <span class=\"vizw__price\">$499<small>\/mo<\/small><\/span>\n            <i class=\"vizw__bar\" style=\"--h: 0.56\" aria-hidden=\"true\"><\/i>\n          <\/li>\n                                          <li class=\"vizw__tier\">\n            <span class=\"vizw__name\">Growth<\/span>\n                        <span class=\"vizw__price\">$699<small>\/mo<\/small><\/span>\n            <i class=\"vizw__bar\" style=\"--h: 0.78\" aria-hidden=\"true\"><\/i>\n          <\/li>\n                                          <li class=\"vizw__tier\">\n            <span class=\"vizw__name\">Max<\/span>\n                        <span class=\"vizw__price\">$899<small>\/mo<\/small><\/span>\n            <i class=\"vizw__bar\" style=\"--h: 1\" aria-hidden=\"true\"><\/i>\n          <\/li>\n                  <\/ul>\n  <\/div>\n<\/div>\n        <\/div>\n                  <div class=\"packages__viz\" data-reveal-item>\n            <div class=\"vizw\">\n  <p class=\"vizw__label\">PPC Pricing<\/p>  <div class=\"vizw__row\">\n    <p class=\"vizw__cap\"><b>Setup<\/b> <span>one-time<\/span><\/p>\n    <div class=\"vizw__setups vizw__setups--two\">\n      <p class=\"vizw__once\">Google Ads from $299<\/p>\n      <p class=\"vizw__once\">Meta Ads from $349<\/p>    <\/div>\n  <\/div>\n  <div class=\"vizw__row\">\n    <p class=\"vizw__cap\"><b>Management<\/b> <span>monthly<\/span><\/p>\n    <ul class=\"vizw__tiers\">\n                        <li class=\"vizw__tier vizw__tier--split\">\n            <span class=\"vizw__name\">Basic<\/span>\n            <span class=\"vizw__pair\">\n                                              <span class=\"vizw__side\">\n                  <span class=\"vizw__platform\">Google Ads<\/span>\n                  <span class=\"vizw__price\">$299<small>\/mo<\/small><\/span>\n                  <i class=\"vizw__bar\" style=\"--h: 0.33\" aria-hidden=\"true\"><\/i>\n                <\/span>\n                                              <span class=\"vizw__side\">\n                  <span class=\"vizw__platform\">Meta Ads<\/span>\n                  <span class=\"vizw__price\">$349<small>\/mo<\/small><\/span>\n                  <i class=\"vizw__bar\" style=\"--h: 0.39\" aria-hidden=\"true\"><\/i>\n                <\/span>\n                          <\/span>\n          <\/li>\n                                          <li class=\"vizw__tier\">\n            <span class=\"vizw__name\">Advanced<\/span>\n            <span class=\"vizw__platform\">Google\u00a0Ads \u00b7 Meta\u00a0Ads<\/span>            <span class=\"vizw__price\">$499<small>\/mo<\/small><\/span>\n            <i class=\"vizw__bar\" style=\"--h: 0.56\" aria-hidden=\"true\"><\/i>\n          <\/li>\n                                          <li class=\"vizw__tier\">\n            <span class=\"vizw__name\">Max<\/span>\n            <span class=\"vizw__platform\">Google\u00a0Ads \u00b7 Meta\u00a0Ads<\/span>            <span class=\"vizw__price\">$799<small>\/mo<\/small><\/span>\n            <i class=\"vizw__bar\" style=\"--h: 0.89\" aria-hidden=\"true\"><\/i>\n          <\/li>\n                  <\/ul>\n  <\/div>\n<\/div>\n          <\/div>\n              <\/div>\n    \n          <div data-reveal><p class=\"pkg__margin\" data-reveal-item>You set your own resale price. Examples below are illustrative.<\/p><\/div>\n    \n            <div class=\"pkg pkg--fill\" data-packages>\n\n                  \n              <div class=\"pkg__panel\" id=\"panel-project\" data-panel=\"project\">\n                      <div class=\"switch switch--sub\" role=\"tablist\" aria-label=\"Package group\">\n                              <button class=\"switch__b\" type=\"button\" role=\"tab\"\n                        id=\"tab-group-1\" aria-controls=\"panel-group-1\"\n                        aria-selected=\"true\"\n                                                data-group=\"1\">Setup<\/button>\n                              <button class=\"switch__b\" type=\"button\" role=\"tab\"\n                        id=\"tab-group-2\" aria-controls=\"panel-group-2\"\n                        aria-selected=\"false\"\n                        tabindex=\"-1\"                        data-group=\"2\">Management<\/button>\n                          <\/div>\n          \n                      <div class=\"pkg__group\" id=\"panel-group-1\" role=\"tabpanel\" aria-labelledby=\"tab-group-1\"                 data-group-panel=\"1\">\n\n              <div class=\"pkgscroll\" data-hscroll=\"packages\" role=\"group\" aria-label=\"Setup\">\n\n              <div class=\"pkgnav\" data-hscroll-nav hidden>\n                <p class=\"pkgnav__count\" aria-hidden=\"true\" data-hscroll-count>1 \/ 2<\/p>\n                <p class=\"sr-only\" role=\"status\" data-hscroll-status\n                   data-template=\"Packages shown: {range} of {total}\"><\/p>\n                <button class=\"pkgnav__btn\" type=\"button\" data-hscroll-prev aria-disabled=\"true\"\n                        aria-controls=\"packages-track-1\"\n                        aria-label=\"Previous package\">\n                  <svg class=\"arr\" viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M5 12l14 0\"\/><path d=\"M5 12l4 4\"\/><path d=\"M5 12l4 -4\"\/><\/svg>\n                <\/button>\n                <button class=\"pkgnav__btn\" type=\"button\" data-hscroll-next\n                        aria-controls=\"packages-track-1\"\n                        aria-label=\"Next package\">\n                  <svg class=\"arr\" viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M5 12l14 0\"\/><path d=\"M15 16l4 -4\"\/><path d=\"M15 8l4 4\"\/><\/svg>\n                <\/button>\n              <\/div>\n\n              <div class=\"pkgscroll__view\">\n\n              <ul class=\"pkg__grid\" id=\"packages-track-1\"\n                  tabindex=\"0\" data-hscroll-track data-reveal>\n                                  <li class=\"pkgcard\" data-reveal-item>\n                    \n                    <div class=\"pkgcard__tags\">\n                      <span class=\"pill\">SEO<\/span>                    <\/div>\n\n                    <h3 class=\"pkgcard__h\">Standard SEO Package<\/h3>\n\n                                          <div class=\"pkgcard__about\">\n                        <p class=\"pkgcard__best\"><b>Best for:<\/b> Small businesses \/ e-commerce \/ local websites<\/p>                                              <\/div>\n                    \n                    <div class=\"pkgcard__pricing\">\n                      <p class=\"pkgcard__price\">\n                                                <span class=\"pkgcard__num\">$499<\/span>\n                                              <\/p>\n                                              <p class=\"pkgcard__resale\">Resale price: set by your agency<\/p>\n                                          <\/div>\n\n                    <a class=\"btn btn--carbon pkgcard__cta\" href=\"#request\"\n                       data-package=\"Standard SEO Package\"\n                       data-package-slug=\"standard-seo\"\n                       data-cta-location=\"package-standard-seo\">Talk to Our Team<\/a>\n\n                    <div class=\"pkgcard__body\">\n                    <p class=\"pkgcard__meta pkgcard__inc\"><b>Includes:<\/b><\/p>                                                                <ul class=\"hairlist\">\n                        <li>SEO audit<\/li><li>On-page optimization for up to 8 pages or categories<\/li><li>Off-page SEO: 3\u20135 backlinks (directories \/ outreach \/ basic guest posts)<\/li><li>Detailed report<\/li>                      <\/ul>\n                    \n                                        \n                    <p class=\"pkgcard__note\">Link-building budget is calculated separately.<\/p>                    <\/div>\n                  <\/li>\n                                  <li class=\"pkgcard\" data-reveal-item>\n                    \n                    <div class=\"pkgcard__tags\">\n                      <span class=\"pill\">PPC<\/span>                    <\/div>\n\n                    <h3 class=\"pkgcard__h\">Advanced PPC Setup (Google Ads)<\/h3>\n\n                                          <div class=\"pkgcard__about\">\n                        <p class=\"pkgcard__best\"><b>Best for:<\/b> Micro &amp; small business \/ e-commerce &amp; lead generation (B2B\/B2C) \/ initial setup<\/p>                        <p class=\"pkgcard__best\"><b>Ad platform:<\/b> Google Ads<\/p>                      <\/div>\n                    \n                    <div class=\"pkgcard__pricing\">\n                      <p class=\"pkgcard__price\">\n                                                <span class=\"pkgcard__num\">$499<\/span>\n                                              <\/p>\n                                              <p class=\"pkgcard__resale\">Possible resale price: <span class=\"pkgcard__val\">$699\u2013$899<\/span><\/p>\n                        <p class=\"pkgcard__markup\">Typical markup: <span class=\"pkgcard__val\">40\u201380%<\/span><\/p>                                          <\/div>\n\n                    <a class=\"btn btn--carbon pkgcard__cta\" href=\"#request\"\n                       data-package=\"Advanced PPC Setup (Google Ads)\"\n                       data-package-slug=\"ppc-setup-advanced-google\"\n                       data-cta-location=\"package-ppc-setup-advanced-google\">Talk to Our Team<\/a>\n\n                    <div class=\"pkgcard__body\">\n                    <p class=\"pkgcard__meta pkgcard__inc\"><b>Includes:<\/b><\/p>                                                                <ul class=\"hairlist\">\n                        <li>1 ad platform (Google Ads)<\/li><li>Search, Display or Video campaign setup<\/li><li>Keyword and negative keyword research<\/li><li>Unique ad copies<\/li><li>Bid strategy setup<\/li><li>Ad extensions setup<\/li><li>Budget setup<\/li><li>Audience targeting (&quot;In-market&quot;)<\/li><li>Ad scheduling<\/li><li>Performance dashboard in Looker Studio<\/li>                      <\/ul>\n                    \n                    <p class=\"pkgcard__meta\"><b>Limits:<\/b> Search, Display or Video campaign for 7\u201315 categories or services.<\/p>                    <p class=\"pkgcard__meta pkgcard__meta--bonus\"><b>Bonus Offer:<\/b> 50% OFF setup for another ad platform: Meta Ads, Amazon Ads or Microsoft Ads.<\/p>\n                                        <\/div>\n                  <\/li>\n                              <\/ul>\n              <\/div>\n              <\/div>\n            <\/div>\n                      <div class=\"pkg__group\" id=\"panel-group-2\" role=\"tabpanel\" aria-labelledby=\"tab-group-2\"                 data-group-panel=\"2\" hidden>\n\n              <div class=\"pkgscroll\" data-hscroll=\"packages\" role=\"group\" aria-label=\"Management\">\n\n              <div class=\"pkgnav\" data-hscroll-nav hidden>\n                <p class=\"pkgnav__count\" aria-hidden=\"true\" data-hscroll-count>1 \/ 2<\/p>\n                <p class=\"sr-only\" role=\"status\" data-hscroll-status\n                   data-template=\"Packages shown: {range} of {total}\"><\/p>\n                <button class=\"pkgnav__btn\" type=\"button\" data-hscroll-prev aria-disabled=\"true\"\n                        aria-controls=\"packages-track-2\"\n                        aria-label=\"Previous package\">\n                  <svg class=\"arr\" viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M5 12l14 0\"\/><path d=\"M5 12l4 4\"\/><path d=\"M5 12l4 -4\"\/><\/svg>\n                <\/button>\n                <button class=\"pkgnav__btn\" type=\"button\" data-hscroll-next\n                        aria-controls=\"packages-track-2\"\n                        aria-label=\"Next package\">\n                  <svg class=\"arr\" viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M5 12l14 0\"\/><path d=\"M15 16l4 -4\"\/><path d=\"M15 8l4 4\"\/><\/svg>\n                <\/button>\n              <\/div>\n\n              <div class=\"pkgscroll__view\">\n\n              <ul class=\"pkg__grid\" id=\"packages-track-2\"\n                  tabindex=\"0\" data-hscroll-track data-reveal>\n                                  <li class=\"pkgcard\" data-reveal-item>\n                    \n                    <div class=\"pkgcard__tags\">\n                      <span class=\"pill\">SEO<\/span>                    <\/div>\n\n                    <h3 class=\"pkgcard__h\">SEO Growth On-page Management<\/h3>\n\n                                          <div class=\"pkgcard__about\">\n                        <p class=\"pkgcard__best\"><b>Best for:<\/b> SEO scaling \/ white-label \/ multi-category e-commerce<\/p>                                              <\/div>\n                    \n                    <div class=\"pkgcard__pricing\">\n                      <p class=\"pkgcard__price\">\n                                                <span class=\"pkgcard__num\">$699<\/span>\n                        <span class=\"pkgcard__per\">\/mo<\/span>                      <\/p>\n                                              <p class=\"pkgcard__resale\">Possible resale price: <span class=\"pkgcard__val\">$999\u2013$1,299<\/span><\/p>\n                        <p class=\"pkgcard__markup\">Typical markup: <span class=\"pkgcard__val\">43\u201386%<\/span><\/p>                                          <\/div>\n\n                    <a class=\"btn btn--carbon pkgcard__cta\" href=\"#request\"\n                       data-package=\"SEO Growth On-page Management\"\n                       data-package-slug=\"seo-mgmt-growth\"\n                       data-cta-location=\"package-seo-mgmt-growth\">Talk to Our Team<\/a>\n\n                    <div class=\"pkgcard__body\">\n                    <p class=\"pkgcard__meta pkgcard__inc\"><b>Includes:<\/b><\/p>                                                                <ul class=\"hairlist\">\n                        <li>Quality Assurance Check<\/li><li>On-page ongoing optimization<\/li><li>Technical SEO<\/li><li>Content strategy<\/li><li>Strategic SEO management<\/li><li>SEO briefs for 3 new pages per month<\/li><li>Reporting<\/li>                      <\/ul>\n                    \n                    <p class=\"pkgcard__meta\"><b>Limits:<\/b> Tracking up to 600 keywords. Up to 15 pages optimized per month. Deep technical audit quarterly. No copywriting and no link building.<\/p>                    \n                                        <\/div>\n                  <\/li>\n                                  <li class=\"pkgcard\" data-reveal-item>\n                    \n                    <div class=\"pkgcard__tags\">\n                      <span class=\"pill\">PPC<\/span>                    <\/div>\n\n                    <h3 class=\"pkgcard__h\">Max PPC Management (Google Ads)<\/h3>\n\n                                          <div class=\"pkgcard__about\">\n                        <p class=\"pkgcard__best\"><b>Best for:<\/b> Medium business \/ e-commerce &amp; lead generation (B2B\/B2C) \/ ongoing management<\/p>                        <p class=\"pkgcard__best\"><b>Ad platform:<\/b> Google Ads<\/p>                      <\/div>\n                    \n                    <div class=\"pkgcard__pricing\">\n                      <p class=\"pkgcard__price\">\n                                                <span class=\"pkgcard__num\">$799<\/span>\n                        <span class=\"pkgcard__per\">\/mo<\/span>                      <\/p>\n                                              <p class=\"pkgcard__resale\">Possible resale price: <span class=\"pkgcard__val\">$1,199\u2013$1,399<\/span><\/p>\n                        <p class=\"pkgcard__markup\">Typical markup: <span class=\"pkgcard__val\">50\u201375%<\/span><\/p>                                          <\/div>\n\n                    <a class=\"btn btn--carbon pkgcard__cta\" href=\"#request\"\n                       data-package=\"Max PPC Management (Google Ads)\"\n                       data-package-slug=\"ppc-mgmt-max-google\"\n                       data-cta-location=\"package-ppc-mgmt-max-google\">Talk to Our Team<\/a>\n\n                    <div class=\"pkgcard__body\">\n                    <p class=\"pkgcard__meta pkgcard__inc\"><b>Includes:<\/b><\/p>                                                                <ul class=\"hairlist\">\n                        <li>Quality assurance check: conversions, account structure, settings, keywords and search queries<\/li><li>Budget management and control<\/li><li>Bid optimization<\/li><li>Search terms analysis and negative keywords<\/li><li>Ad copy and extensions updates<\/li><li>Campaign updates and relaunches<\/li><li>New campaigns for additional categories, services or products<\/li>                      <\/ul>\n                    \n                    <p class=\"pkgcard__meta\"><b>Limits:<\/b> Google Ads account management for ad spend over $5,000 per month.<\/p>                    <p class=\"pkgcard__meta pkgcard__meta--bonus\"><b>Bonus Offer:<\/b> 50% OFF setup for another ad platform: Meta Ads, Amazon Ads or Microsoft Ads.<\/p>\n                                        <\/div>\n                  <\/li>\n                              <\/ul>\n              <\/div>\n              <\/div>\n            <\/div>\n                  <\/div>\n      \n      \n              <div class=\"pkg__links\" data-reveal>\n                      <a class=\"btn btn--accent pkg__link\"\n               href=\"\/en\/seo\/#packages\" data-reveal-item\n               data-cta-location=\"pricing-seo\">Full SEO price list<\/a>\n                      <a class=\"btn btn--ghost pkg__link\"\n               href=\"\/en\/ppc\/#packages\" data-reveal-item\n               data-cta-location=\"pricing-ppc\">Full PPC price list<\/a>\n                  <\/div>\n          <\/div>\n  <\/div>\n<\/section>\n\n\n\n<section class=\"sec sec--panel\"\n         id=\"compare\">\n  <div class=\"wrap\">\n    \n    <div data-reveal>\n      <table class=\"ptable\" role=\"table\" data-reveal-item>\n        <caption class=\"sr-only\">Popular packages, both channels<\/caption>        <thead class=\"ptable__head\" role=\"rowgroup\">\n          <tr role=\"row\">\n            <th scope=\"col\" role=\"columnheader\">Package<\/th>\n            <th scope=\"col\" role=\"columnheader\">Price<\/th>\n            <th scope=\"col\" role=\"columnheader\">Best for<\/th>\n          <\/tr>\n        <\/thead>\n        <tbody role=\"rowgroup\">\n                      <tr class=\"ptable__row\" role=\"row\">\n              <th class=\"ptable__name\" scope=\"row\" role=\"rowheader\">Standard SEO Package<\/th>\n              <td class=\"ptable__price\" role=\"cell\" data-label=\"Price\">$499<\/td>\n              <td class=\"ptable__best\" role=\"cell\" data-label=\"Best for\">Small businesses \/ e-commerce \/ local websites<\/td>\n            <\/tr>\n                      <tr class=\"ptable__row\" role=\"row\">\n              <th class=\"ptable__name\" scope=\"row\" role=\"rowheader\">Advanced PPC Setup (Google Ads)<\/th>\n              <td class=\"ptable__price\" role=\"cell\" data-label=\"Price\">$499<\/td>\n              <td class=\"ptable__best\" role=\"cell\" data-label=\"Best for\">Micro &amp; small business \/ e-commerce &amp; lead generation (B2B\/B2C) \/ initial setup<\/td>\n            <\/tr>\n                      <tr class=\"ptable__row\" role=\"row\">\n              <th class=\"ptable__name\" scope=\"row\" role=\"rowheader\">SEO Growth On-page Management<\/th>\n              <td class=\"ptable__price\" role=\"cell\" data-label=\"Price\">$699 \/mo<\/td>\n              <td class=\"ptable__best\" role=\"cell\" data-label=\"Best for\">SEO scaling \/ white-label \/ multi-category e-commerce<\/td>\n            <\/tr>\n                      <tr class=\"ptable__row\" role=\"row\">\n              <th class=\"ptable__name\" scope=\"row\" role=\"rowheader\">Max PPC Management (Google Ads)<\/th>\n              <td class=\"ptable__price\" role=\"cell\" data-label=\"Price\">$799 \/mo<\/td>\n              <td class=\"ptable__best\" role=\"cell\" data-label=\"Best for\">Medium business \/ e-commerce &amp; lead generation (B2B\/B2C) \/ ongoing management<\/td>\n            <\/tr>\n                  <\/tbody>\n      <\/table>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n\n<section class=\"sec sec--ash\"\n         id=\"guarantee\">\n  <div class=\"wrap\">\n    <div class=\"guarantee\" data-reveal>\n      <div class=\"guarantee__head\">\n                <h2 class=\"h-lg\" data-reveal-item>What&#039;s Guaranteed Before You Pay<i class=\"stop\" aria-hidden=\"true\"><\/i><\/h2>\n      <\/div>\n      <div class=\"guarantee__body\">\n        <p class=\"guarantee__text\" data-reveal-item>Every package is scoped and priced before work starts. The quoted delivery fee is fixed for the agreed scope. Additional platforms, content writing, link-placement budgets and developer implementation are quoted separately when they are not included in the selected package. If a delivery date is at risk, your manager tells you before it slips and agrees next steps with you.<\/p>                  <p class=\"guarantee__cta\" data-reveal-item>\n            <a class=\"btn btn--ghost\" href=\"\/en\/for-agencies\/#sla\"\n               data-cta-location=\"pricing-guarantee\">See the full SLA \u2192<\/a>\n          <\/p>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<section class=\"sec sec--panel\"\n         id=\"faq\">\n  <div class=\"wrap\">\n    <header class=\"sechead\" data-reveal>\n            <h2 class=\"h-lg\" data-reveal-item>FAQ<i class=\"stop\" aria-hidden=\"true\"><\/i><\/h2>\n          <\/header>\n\n    <div class=\"faq\" data-reveal>\n              <details class=\"faq__item\" name=\"faq\" data-reveal-item open>\n          <summary class=\"faq__q\">\n            <span class=\"faq__qt\">How does billing actually work?<\/span>\n            <span class=\"faq__mark\" aria-hidden=\"true\"><\/span>\n          <\/summary>\n          <div class=\"faq__a\"><p>Setup packages are billed once, upfront, before work starts. Management packages are billed monthly, in advance, for the following month&#039;s work. Invoices are issued in USD. Payment methods are confirmed when the scope is agreed.<\/p><\/div>\n        <\/details>\n              <details class=\"faq__item\" name=\"faq\" data-reveal-item>\n          <summary class=\"faq__q\">\n            <span class=\"faq__qt\">Can we cancel a Management package anytime?<\/span>\n            <span class=\"faq__mark\" aria-hidden=\"true\"><\/span>\n          <\/summary>\n          <div class=\"faq__a\"><p>Terms for changing or stopping a Management package are confirmed with your manager when the scope is agreed.<\/p><\/div>\n        <\/details>\n              <details class=\"faq__item\" name=\"faq\" data-reveal-item>\n          <summary class=\"faq__q\">\n            <span class=\"faq__qt\">What happens if we need to change packages mid-month?<\/span>\n            <span class=\"faq__mark\" aria-hidden=\"true\"><\/span>\n          <\/summary>\n          <div class=\"faq__a\"><p>You can upgrade or downgrade for the next billing cycle. Changes don&#039;t apply retroactively to work already agreed for the current month.<\/p><\/div>\n        <\/details>\n              <details class=\"faq__item\" name=\"faq\" data-reveal-item>\n          <summary class=\"faq__q\">\n            <span class=\"faq__qt\">Do prices change once we&#039;ve agreed a package?<\/span>\n            <span class=\"faq__mark\" aria-hidden=\"true\"><\/span>\n          <\/summary>\n          <div class=\"faq__a\"><p>The price of an agreed package stays fixed for the agreed scope and billing period.<\/p><\/div>\n        <\/details>\n              <details class=\"faq__item\" name=\"faq\" data-reveal-item>\n          <summary class=\"faq__q\">\n            <span class=\"faq__qt\">Is there a contract, or do we pay per package?<\/span>\n            <span class=\"faq__mark\" aria-hidden=\"true\"><\/span>\n          <\/summary>\n          <div class=\"faq__a\"><p>No master contract required to start \u2014 you agree scope and price per package. If you want a formal agreement in place for your own records, we can provide one.<\/p><\/div>\n        <\/details>\n              <details class=\"faq__item\" name=\"faq\" data-reveal-item>\n          <summary class=\"faq__q\">\n            <span class=\"faq__qt\">What currency and payment methods do you accept?<\/span>\n            <span class=\"faq__mark\" aria-hidden=\"true\"><\/span>\n          <\/summary>\n          <div class=\"faq__a\"><p>Packages are priced in USD.<\/p><\/div>\n        <\/details>\n          <\/div>\n  <\/div>\n\n                                          <script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"How does billing actually work?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Setup packages are billed once, upfront, before work starts. Management packages are billed monthly, in advance, for the following month's work. Invoices are issued in USD. 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If you want a formal agreement in place for your own records, we can provide one.\"}},{\"@type\":\"Question\",\"name\":\"What currency and payment methods do you accept?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Packages are priced in USD.\"}}]}<\/script>\n<\/section>\n\n\n\n<section class=\"sec sec--ash\"\n         id=\"testimonials\">\n  <div class=\"wrap\">\n    \n    \n            <div class=\"testi\" data-reveal>\n              <figure class=\"card testi__card\" data-reveal-item>\n\n          <svg class=\"testi__mark\" viewBox=\"0 0 32 24\" aria-hidden=\"true\"><path d=\"M0 24V14.4C0 6.2 4.4 1.4 12 0l1.4 3.4C9 4.8 6.8 7.6 6.6 11.2H12V24H0Zm19 0V14.4C19 6.2 23.4 1.4 31 0l1 3.4c-4.4 1.4-6.6 4.2-6.8 7.8H31V24H19Z\"\/><\/svg>\n          <blockquote class=\"testi__q\"><p>One thing that&#039;s made our lives easier is knowing exactly what we&#039;re paying each month. The pricing is clear, and we&#039;re not getting unexpected invoices whenever an account needs a little more attention. When you&#039;re running an agency, that kind of predictability really matters.<\/p><\/blockquote>\n          <figcaption class=\"testi__by\">Operations Manager, Marketing Agency, UK<\/figcaption>\n        <\/figure>\n          <\/div>\n      <\/div>\n<\/section>\n\n\n\n\n<section class=\"sec sec--panel sec--air\"\n         id=\"request\">\n  <div class=\"wrap\">\n    <div class=\"request\" data-reveal>\n      <div class=\"request__col request__col--text\">\n                <h2 class=\"h-lg\" data-reveal-item>Need Extra SEO or PPC Capacity?<\/h2>\n        <p class=\"sechead__lede\" data-reveal-item>After you submit the form, our manager will contact you within 30 minutes.<\/p>\n        \n      <\/div>\n\n      <div class=\"request__col\" data-reveal-item data-success-url=\"https:\/\/penguin-team.ua\/en\/thank-you\/\">\n                  \n<div class=\"wpcf7 no-js\" id=\"wpcf7-f33-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"33\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/607#wpcf7-f33-o1\" method=\"post\" class=\"wpcf7-form init form pt-request-form\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"33\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.2.3\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f33-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"field\">\n\t<p><label class=\"field__l\" for=\"f-name\">Your name <span class=\"req\" aria-hidden=\"true\">*<\/span><\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required input\" id=\"f-name\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"field\">\n\t<p><label class=\"field__l\" for=\"f-email\">Your email <span class=\"req\" aria-hidden=\"true\">*<\/span><\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email input\" id=\"f-email\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"email\" \/><\/span>\n\t<\/p>\n<\/div>\n<fieldset class=\"field field--msgr\">\n\t<legend class=\"field__l\">Choose Messenger\n\t<\/legend>\n\t<p class=\"field__hint\">Optional.\n\t<\/p>\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"messenger\"><span class=\"wpcf7-form-control wpcf7-radio msgr\"><span class=\"wpcf7-list-item first\"><label><input type=\"radio\" name=\"messenger\" value=\"Telegram\" \/><span class=\"wpcf7-list-item-label\">Telegram<\/span><\/label><\/span><span class=\"wpcf7-list-item\"><label><input type=\"radio\" name=\"messenger\" value=\"WhatsApp\" \/><span class=\"wpcf7-list-item-label\">WhatsApp<\/span><\/label><\/span><span class=\"wpcf7-list-item\"><label><input type=\"radio\" name=\"messenger\" value=\"LinkedIn\" \/><span class=\"wpcf7-list-item-label\">LinkedIn<\/span><\/label><\/span><span class=\"wpcf7-list-item last\"><label><input type=\"radio\" name=\"messenger\" value=\"Email\" checked=\"checked\" \/><span class=\"wpcf7-list-item-label\">Email<\/span><\/label><\/span><\/span><\/span>\n\t<\/p>\n<\/fieldset>\n<div class=\"field field--messenger-contact\" data-messenger-contact hidden>\n\t<p><label class=\"field__l\" for=\"f-messenger-contact\">Messenger username, number or profile link<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"messenger_contact\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text input\" id=\"f-messenger-contact\" autocomplete=\"off\" aria-invalid=\"false\" placeholder=\"Add your contact details\" value=\"\" type=\"text\" name=\"messenger_contact\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"field\">\n\t<p><label class=\"field__l\" for=\"f-company\">Company or website<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text input\" id=\"f-company\" autocomplete=\"organization\" aria-invalid=\"false\" placeholder=\"agency.co.uk\" value=\"\" type=\"text\" name=\"company\" \/><\/span>\n\t<\/p>\n<\/div>\n<div class=\"field\">\n\t<p><label class=\"field__l\" for=\"f-message\">Message<\/label><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea input input--area\" id=\"f-message\" aria-invalid=\"false\" placeholder=\"Channel, market, what the client already bought.\" name=\"message\"><\/textarea><\/span>\n\t<\/p>\n<\/div>\n<input class=\"wpcf7-form-control wpcf7-hidden\" id=\"f-package\" value=\"\" type=\"hidden\" name=\"package\" \/>\n<div class=\"form__package\" data-package-summary hidden>\n\t<p class=\"form__package-text\">Selected package: <strong data-package-name><\/strong>\n\t<\/p>\n\t<p><button class=\"form__package-clear\" type=\"button\" data-package-clear>Clear selection<\/button>\n\t<\/p>\n<\/div>\n<div class=\"pt-honeypot\" aria-hidden=\"true\">\n\t<p><label>Leave this field empty <span class=\"wpcf7-form-control-wrap\" data-name=\"website_url\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" tabindex=\"-1\" autocomplete=\"off\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"website_url\" \/><\/span><\/label>\n\t<\/p>\n<\/div>\n<div class=\"form__submit\">\n\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn btn--accent btn--block\" type=\"submit\" value=\"Talk to Our Team  \u2192\" \/>\n\t<\/p>\n<\/div>\n<p class=\"micro form__note\">No spam. No obligation.\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n                                                                                                                                                                                                                  <section class=\"sec sec--ash\"\n         id=\"seo-text\">\n  <div class=\"wrap\">\n    <div class=\"prosebox\">\n    <div class=\"prosebox__col\">\n    <header class=\"sechead\" data-reveal>\n            <h2 class=\"h-lg\" data-reveal-item>Transparent White Label SEO and PPC Pricing for Agencies<i class=\"stop\" aria-hidden=\"true\"><\/i><\/h2>\n    <\/header>\n\n    <div class=\"prose prose--split prose--fold\"\n         data-reveal data-prose-fold>\n                                                      <p class=\"prose__p\" data-reveal-item>Penguin Team&#039;s pricing is built for agencies that need to know their margin before they quote a client. Every white label SEO and PPC package has a fixed partner price, so agencies can calculate their own markup with no surprises later in the relationship.<\/p>\n                                                  <div class=\"prose__sec\">\n            <h3 class=\"prose__h3\" data-reveal-item>How Our Packages Are Structured<\/h3>                          <p class=\"prose__p\" data-reveal-item>Packages split into one-time setup and ongoing monthly management, across both SEO and PPC, so agencies can mix and match by client need &#8211; a single SEO audit for one account, ongoing PPC management for another, both running through the same manager. SEO Setup packages range from a basic technical check to a full setup with local SEO included; SEO Management packages scale by keyword count and pages optimized per month. PPC Setup and Management packages are scoped by ad spend and platform &#8211; Google Ads and Meta Ads today, with Amazon Ads and Microsoft Ads available on request.<\/p>\n                      <\/div>\n                    <div class=\"prose__more\" id=\"seo-text-more\">\n                          <div class=\"prose__sec\">\n            <h3 class=\"prose__h3\">Illustrative Resale Pricing<\/h3>                          <p class=\"prose__p\">Penguin Team provides fixed delivery prices for agreed SEO and PPC packages. Your agency independently determines what to charge its clients. For example, an Advanced Google Ads Management package priced at $499\/month can be resold for $699\u2013$899\/month, based on the illustrative resale range. At $699, $799 and $899 the difference is $200, $300 and $400 per month: 40.1%, 60.1% and 80.2% markup on delivery cost, or 28.6%, 37.5% and 44.5% gross margin, before agency overhead, taxes and other operating costs. You control your resale pricing while we provide a defined scope and an agreed delivery fee.<\/p>\n                      <\/div>\n                  <div class=\"prose__sec\">\n            <h3 class=\"prose__h3\">Picking a Starting Package<\/h3>                          <p class=\"prose__p\">This page shows the packages agencies pick most often across both channels; the full price list for every SEO and PPC tier, including exact limits and inclusions, lives on the SEO and PPC service pages. Agencies unsure which package fits a specific client&#039;s site size or ad budget can talk to a manager directly &#8211; we&#039;ll walk through the client&#039;s situation and recommend a starting scope, along with resale guidance based on what similar partners typically charge.<\/p>\n                      <\/div>\n                  <div class=\"prose__sec\">\n            <h3 class=\"prose__h3\">Scaling as Your Client Base Grows<\/h3>                          <p class=\"prose__p\">Nothing about this pricing structure requires committing to a single package size upfront. Agencies typically start with one Setup package for a first client, then add Management packages as that relationship becomes ongoing, and expand into a second channel &#8211; SEO alongside PPC, or the reverse &#8211; once the first channel is running smoothly. Because every package is priced and scoped independently, there is no minimum commitment forcing an agency into more capacity than a specific client currently needs, which is also why we recommend talking to a manager before committing to a package size for a brand-new client relationship.<\/p>\n                      <\/div>\n                  <div class=\"prose__sec\">\n            <h3 class=\"prose__h3\">Setup vs. Management, at a Glance<\/h3>                          <p class=\"prose__p\">Setup packages are a one-time cost tied to a specific deliverable &#8211; an audit, a campaign build, an initial round of on-page fixes &#8211; and make sense whenever a client needs a defined project rather than an ongoing retainer. Management packages are billed monthly and cover continuous work, which is the more common starting point once an agency wants a channel actively maintained rather than fixed once and left alone. Most partners run both types side by side across their client base, matching the package type to what each specific client actually pays for.<\/p>\n                      <\/div>\n              <\/div>\n                    <button class=\"prose__toggle\" type=\"button\" hidden\n                aria-expanded=\"false\" aria-controls=\"seo-text-more\"\n                data-label-open=\"Hide details\"\n                data-prose-toggle>\n          <span data-prose-toggle-label>Show full details<\/span>\n          <svg class=\"prose__chev\" viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M6 9l6 6l6 -6\"\/><\/svg>\n        <\/button>\n              <\/div>\n    <\/div>\n\n        <\/div>\n  <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-607","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>White Label SEO &amp; PPC Pricing for Agencies<\/title>\n<meta name=\"description\" content=\"Transparent white label SEO and PPC pricing for agencies. See package rates and typical resale margin before you talk to a manager.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/penguin-team.ua\/en\/pricing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"White Label SEO &amp; PPC Pricing for Agencies\" \/>\n<meta property=\"og:description\" content=\"Transparent white label SEO and PPC pricing for agencies. 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