@font-face{font-display:swap;font-family:Rubik;font-style:normal;font-weight:300 600;src:url(../../dist/fonts/rubik-latin.woff2) format("woff2");unicode-range:u+00??,u+0131,u+0152-0153,u+02bb-02bc,u+02c6,u+02da,u+02dc,u+0304,u+0308,u+0329,u+2000-206f,u+20ac,u+2122,u+2191,u+2193,u+2212,u+2215,u+feff,u+fffd}@font-face{font-display:swap;font-family:Rubik;font-style:normal;font-weight:300 600;src:url(../../dist/fonts/rubik-latin-ext.woff2) format("woff2");unicode-range:u+0100-02ba,u+02bd-02c5,u+02c7-02cc,u+02ce-02d7,u+02dd-02ff,u+0304,u+0308,u+0329,u+1d00-1dbf,u+1e00-1e9f,u+1ef2-1eff,u+2020,u+20a0-20ab,u+20ad-20c0,u+2113,u+2c60-2c7f,u+a720-a7ff}:root{--color-brand-orange:#ff9404;--color-brand-orange-deep:#de7f00;--color-brand-orange-tint:#ffc981;--color-brand-text:#a35d00;--color-brand-blue:#009ad4;--color-brand-orange-hover:var(--color-brand-orange-deep);--color-ink-black:#000;--color-carbon:#1f1f1f;--color-slate-900:#101828;--color-slate-700:#364153;--color-slate-600:#4a5565;--color-steel:#676767;--color-mist:#99a1af;--color-cloud:#d4d4d4;--color-frost:#e5e7eb;--color-paper:#fff;--color-vellum:#f5f5f5;--font-brand:"Rubik",ui-sans-serif,system-ui,-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,sans-serif;--text-micro:0.75rem;--leading-micro:1.5;--tracking-micro:0.3px;--text-caption:0.875rem;--leading-caption:1.43;--text-body-sm:1rem;--leading-body-sm:1.5;--text-body:1.125rem;--leading-body:1.5;--text-body-lg:1.25rem;--leading-body-lg:1.43;--text-subheading:1.5rem;--leading-subheading:1.38;--text-heading-sm:1.875rem;--leading-heading-sm:1.33;--text-heading:3rem;--leading-heading:1.2;--tracking-heading:-1.2px;--text-heading-lg:3.75rem;--leading-heading-lg:1;--tracking-heading-lg:-1.5px;--text-display:4.5rem;--leading-display:1;--tracking-display:-2.16px;--font-weight-light:300;--font-weight-regular:400;--font-weight-medium:500;--font-weight-semibold:600;--spacing-8:0.5rem;--spacing-16:1rem;--spacing-24:1.5rem;--spacing-32:2rem;--spacing-40:2.5rem;--spacing-48:3rem;--spacing-64:4rem;--spacing-80:5rem;--spacing-96:6rem;--page-max-width:105rem;--rail-pad-x:clamp(var(--spacing-24),4.4vw,var(--spacing-96));--measure-heading:17ch;--measure-lede:62ch;--radius-lg:0.5rem;--shadow-subtle:rgba(0,0,0,.1) 0px 1px 0.1875rem 0px,rgba(0,0,0,.1) 0px 1px 2px -1px;--shadow-brand-glow:0 0 1.25rem rgba(255,148,4,.5);--surface-vellum-canvas:#f5f5f5;--surface-paper-card:#fff;--surface-carbon-panel:#1f1f1f;--ink-layer:#2a2a2a;--ink-border:hsla(0,0%,100%,.16);--ink-secondary:hsla(0,0%,100%,.72);--black-fixed:#000;--paper-fixed:#fff;--carbon-fixed:#1f1f1f;--on-brand:var(--black-fixed);--fill-solid-bg:var(--color-carbon);--fill-solid-fg:var(--paper-fixed);--fill-solid-hover:var(--black-fixed);--vellum-fixed:#f5f5f5;--chip-bg:var(--paper-fixed);--card-border:var(--color-frost);--header-h:4.0625rem;--ease-out:cubic-bezier(0.23,1,0.32,1);--ease-in-out:cubic-bezier(0.77,0,0.175,1);--ease-drawer:cubic-bezier(0.32,0.72,0,1);--dur-press:160ms;--dur-hover:200ms;--dur-pop:180ms;--dur-reveal:420ms;--dur-line:520ms;--dur-banner:260ms}*,:after,:before{box-sizing:border-box}*{margin:0}html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:calc(var(--header-h) + var(--spacing-24))}@media(max-width:767px){html{scroll-padding-top:calc(var(--header-h) + var(--spacing-16))}}html.js:not([data-pt-landed]){scroll-behavior:auto}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}}body{background:var(--surface-vellum-canvas);color:var(--color-slate-900);font-family:var(--font-brand);font-feature-settings:"case" on;font-size:var(--text-body-sm);font-weight:var(--font-weight-regular);line-height:var(--leading-body-sm);-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}.main{padding:0}img,svg{display:block;max-width:100%}a{color:inherit;text-decoration:none}button,input,select,textarea{color:inherit;font:inherit}input,textarea{caret-color:currentColor}ol,ul{list-style:none;padding:0}.sr-only{border:0;clip-path:inset(50%);height:1px;margin:-1px;overflow:hidden;padding:0;position:absolute;white-space:nowrap;width:1px}:focus-visible{border-radius:var(--radius-lg);outline:2px solid var(--color-slate-900);outline-offset:2px}.skip-link{background:var(--color-paper);border:1px solid var(--color-slate-900);border-radius:var(--radius-lg);font-size:var(--text-caption);font-weight:var(--font-weight-medium);left:var(--spacing-16);padding:.75rem var(--spacing-16);position:absolute;top:var(--spacing-16);transform:translateY(calc(-100% - var(--spacing-32)));transition:transform var(--dur-pop) var(--ease-out);z-index:200}.skip-link:focus{transform:none}@media(prefers-reduced-motion:reduce){*,:after,:before{animation-duration:.01ms!important;animation-iteration-count:1!important;scroll-behavior:auto!important;transition-duration:.2s!important;transition-property:opacity,color,background-color,border-color,box-shadow,outline-color,fill,stroke!important;transition-timing-function:ease!important}}.wrap{margin-inline:auto;max-width:var(--page-max-width);width:100%;--wrap-pad-x:clamp(var(--spacing-24),2.8vw,calc(var(--spacing-96) + var(--spacing-24)));padding-inline:var(--wrap-pad-x)}.display{font-size:clamp(var(--text-heading-sm),1.125rem + 3.4vw,4rem);letter-spacing:-.03em;line-height:1.02}.display,.h-lg{color:var(--color-slate-900);font-weight:var(--font-weight-light);text-wrap:balance}.h-lg{font-size:clamp(var(--text-subheading),1rem + 2.3vw,var(--text-heading));letter-spacing:-.025em;line-height:1.04}.eyebrow{color:var(--color-slate-600);font-size:var(--text-micro);font-weight:var(--font-weight-medium);letter-spacing:.025em;line-height:var(--leading-micro);margin-bottom:var(--spacing-16);text-transform:uppercase}.eyebrow--lead{color:var(--color-slate-900);font-size:var(--text-heading);letter-spacing:var(--tracking-heading);line-height:var(--leading-heading);margin-bottom:var(--spacing-8)}.lede{font-size:var(--text-body);line-height:var(--leading-body);max-width:48ch}.lede,.micro{color:var(--color-slate-600)}.micro{font-size:var(--text-micro);letter-spacing:var(--tracking-micro);line-height:var(--leading-micro)}.display+.lede{margin-top:var(--spacing-24);max-width:30rem}@media(max-width:1023px){.display+.lede{max-width:none}}@media(max-width:767px){.wrap{--wrap-pad-x:var(--spacing-16)}}.pill{background:transparent;border:1px solid var(--color-cloud);border-radius:var(--radius-lg);color:var(--color-slate-600);display:inline-block;font-size:var(--text-micro);letter-spacing:var(--tracking-micro);line-height:var(--leading-micro);padding:.25rem .75rem}.btn,.pill{font-weight:var(--font-weight-medium);text-transform:uppercase;white-space:nowrap}.btn{--btn-pad-y:1rem;align-items:center;border:1px solid transparent;border-radius:var(--radius-lg);cursor:pointer;display:inline-flex;font-size:var(--text-caption);gap:var(--spacing-8);justify-content:center;letter-spacing:.025em;line-height:var(--leading-caption);padding:var(--btn-pad-y) var(--spacing-24);transition:transform var(--dur-press) var(--ease-out),background-color var(--dur-hover) ease,border-color var(--dur-hover) ease,color var(--dur-hover) ease,box-shadow var(--dur-hover) ease}.btn:active{transform:scale(.97)}.btn:after{background:currentColor;content:"";flex:none;height:.875rem;mask:url("data:image/svg+xml;charset=utf-8,%3Csvg 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(pointer:fine){.btn:hover:after{transform:translateX(.1875rem)}.btn--accent:hover{background:var(--color-brand-orange-hover);box-shadow:var(--shadow-brand-glow)}.btn--carbon:hover{background:var(--fill-solid-hover);box-shadow:var(--shadow-brand-glow)}.btn--ghost:hover{border-color:var(--color-brand-orange);color:var(--color-slate-900)}}.lnk{align-items:center;color:var(--color-slate-600);display:inline-flex;font-size:var(--text-caption);font-weight:var(--font-weight-medium);gap:var(--spacing-8);line-height:var(--leading-caption);padding-block:.25rem;transition:color var(--dur-hover) ease}.stop{background:var(--color-brand-orange);border-radius:50%;display:inline-block;height:.15em;margin-inline:.09em -.24em;vertical-align:baseline;width:.15em}.uline{background-image:linear-gradient(var(--color-brand-orange),var(--color-brand-orange));background-position:0 100%;background-repeat:no-repeat;background-size:0 .1875rem;color:inherit;transition:background-size var(--dur-line) var(--ease-in-out)}.display:has(.uline),.h-lg:has(.uline){line-height:1.32}.uline.is-in,html:not(.js) .uline{background-size:100% .1875rem}html:not(.js) .uline{transition:none}.ico{display:block;fill:none;stroke:currentColor;stroke-linecap:round;stroke-linejoin:round;stroke-width:1.5}.arr{fill:none;flex:none;height:1rem;stroke:currentColor;stroke-linecap:round;stroke-linejoin:round;stroke-width:2;transition:transform var(--dur-hover) var(--ease-out);width:1rem}@media(hover:hover)and (pointer:fine){.lnk:hover{color:var(--color-slate-900)}.lnk:hover .arr{transform:translateX(.1875rem)}}.card{background:var(--surface-paper-card);border:1px solid var(--card-border);border-radius:var(--radius-lg);display:flex;flex-direction:column;padding:var(--spacing-32);transition:border-color var(--dur-hover) ease,box-shadow var(--dur-hover) ease}@media(hover:hover)and (pointer:fine){.card:hover{border-color:var(--color-brand-orange);box-shadow:var(--shadow-subtle)}}.icon{fill:none;height:1.5rem;margin-bottom:var(--spacing-24);stroke:var(--color-slate-600);stroke-linecap:round;stroke-linejoin:round;stroke-width:1.5;width:1.5rem}.card__h{color:var(--color-slate-900);font-size:var(--text-subheading);font-weight:var(--font-weight-regular);line-height:var(--leading-subheading)}.card__b b{font-weight:var(--font-weight-medium)}.card__b{color:var(--color-slate-600);font-size:var(--text-body-sm);line-height:var(--leading-body-sm);margin-top:var(--spacing-16)}.card .lnk{margin-top:auto;padding-top:var(--spacing-24)}.hairlist{border-top:1px solid var(--card-border);margin-top:var(--spacing-24)}.hairlist li{border-bottom:1px solid var(--card-border);color:var(--color-slate-600);font-size:var(--text-caption);line-height:var(--leading-caption);padding-block:.75rem}.hairlist b{color:var(--color-slate-900);font-weight:var(--font-weight-medium)}.hairlist--num 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.arr{transform:none}}.viz{background:var(--surface-carbon-panel);container-type:inline-size;inset:0;overflow:hidden}.viz,.viz__stage{position:absolute}.viz__stage{inset:-2% -2% -3% 2%;transform:perspective(87.5rem) rotateY(-9deg) rotateX(2deg) rotate(-1deg);transform-style:preserve-3d}.viz__panel{background:var(--surface-carbon-panel);border-radius:var(--radius-lg);box-shadow:0 2.5rem 5rem rgba(0,0,0,.18);height:100%;left:0;position:absolute;top:0}.viz__eyebrow,.viz__foot,.viz__h,.viz__note{font-size:clamp(.625rem,1.7cqw,.8125rem);font-weight:var(--font-weight-medium);letter-spacing:.14em;margin:0;text-transform:uppercase}.viz__eyebrow,.viz__foot{color:var(--color-paper);left:9%;position:absolute}.viz__eyebrow{top:6.5%}.viz__foot{bottom:6%;color:var(--ink-secondary)}.viz__card{background:var(--ink-layer);border:1px solid var(--ink-border);border-radius:var(--radius-lg);box-shadow:0 1.5rem 3rem rgba(0,0,0,.28);padding:4.4% 4.4% 5%;position:absolute;z-index:1}.viz__h{color:var(--ink-secondary);margin-bottom:.7em}.viz__chips{display:flex;gap:.375rem}.viz__chip{align-items:center;background:hsla(0,0%,100%,.07);border-radius:var(--radius-lg);color:var(--ink-secondary);display:inline-flex;font-size:clamp(.6875rem,1.9cqw,.875rem);font-weight:var(--font-weight-medium);letter-spacing:.04em;padding:.42em .9em;position:relative}.viz__tick{background:var(--color-brand-orange);border-radius:50%;box-shadow:0 0 0 2px var(--ink-layer);height:.75rem;position:absolute;right:-5px;top:-5px;width:.75rem}.viz__tick:after{border-bottom:1.4px solid var(--on-brand);border-left:1.4px solid var(--on-brand);content:"";height:.1875rem;inset:0;margin:auto;position:absolute;transform:rotate(-45deg) translate(.3px,-.6px);width:.3125rem}.viz__tiles{display:grid;gap:.375rem;grid-auto-flow:column}.viz__tile{aspect-ratio:1;background:hsla(0,0%,100%,.06);border-radius:var(--radius-lg);color:hsla(0,0%,100%,.32);display:grid;place-items:center;position:relative}.viz__mark{fill:currentColor;height:52%;width:52%}.viz__route{height:100%;left:0;overflow:visible;position:absolute;top:0;z-index:0}.viz__route path{fill:none;stroke:var(--color-brand-orange);stroke-dasharray:5 6;stroke-linecap:round;stroke-width:2;vector-effect:non-scaling-stroke}.viz__report{background:var(--color-paper);border:1px solid var(--color-frost);border-radius:var(--radius-lg);box-shadow:0 2.5rem 5.625rem rgba(0,0,0,.16);padding:4% 4.6%;position:absolute;z-index:2}.viz__note,.viz__report .viz__h{color:var(--color-steel)}.viz__note{bottom:5%;left:4.6%;position:absolute}.viz--flow .viz__panel,.viz--flow .viz__route{width:72%}.viz--flow .viz__card{left:-4%;width:72%}.viz--flow .viz__card--channels{top:20%}.viz--flow .viz__card--platforms{top:48%}.viz--flow .viz__report{height:70%;padding-right:17%;right:-6%;top:14%;width:50%}@media(max-width:767px){.viz--flow .viz__stage{inset:0;transform:none}.viz--flow .viz__panel,.viz--flow .viz__route{width:100%}.viz--flow .viz__card{left:6%;width:62%}.viz--flow .viz__report{height:64%;right:-8%;top:16%;width:46%}.viz--flow .viz__report,.viz--flow .viz__route,.viz--panel .viz__report,.viz--panel .viz__route{display:none}}.viz__chartwrap{container-type:inline-size;height:22%;margin-bottom:6%;position:relative}.viz__chart{display:block;height:100%;overflow:visible;width:100%}.viz__grid 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span{background:var(--color-frost);border-radius:.25rem;display:block;height:.5625rem;width:var(--w,100%)}.viz__tick{opacity:0}.viz__chip[data-ch=seo]{background:var(--color-brand-orange);box-shadow:var(--shadow-brand-glow);color:var(--on-brand)}.viz__tile[data-ch=seo]{background:var(--color-paper);color:var(--color-carbon)}.viz__chip[data-ch=seo] .viz__tick,.viz__tile[data-ch=seo] .viz__tick{opacity:1}.viz__rows li[data-ch=seo] span{background:var(--color-brand-orange)}.viz__rows li[data-ch=seo] .viz__n{color:var(--color-brand-text)}.viz__chip[data-ch=fixed]{background:var(--color-brand-orange);box-shadow:var(--shadow-brand-glow);color:var(--on-brand)}.viz__tile[data-ch=fixed]{background:var(--color-paper);color:var(--color-carbon)}.viz__chip[data-ch=fixed] .viz__tick,.viz__tile[data-ch=fixed] .viz__tick{opacity:1}.viz__rows li[data-ch=fixed] span{background:var(--color-brand-orange)}.viz__rows li[data-ch=fixed] 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